There is never any ballyhoo when words in our language disappear.
Spot the odd one out. As great as it would
be if ‘ballyhoo’ was used in
our language today, it has disappeared so much to the extent that it took
several ‘Googles’ to completely define its full meaning. There’s another one -
‘Google’. If we slipped it into a conversation 50 years ago, no matter who we
were talking to, the guaranteed response would be a blank face. This word is so
common now that the majority of people around the world understand it, yet it
has only existed for a short time. But how do these words shift so much without
us realizing? There wasn’t a set date when people decided to remove ‘ballyhoo’
from circulation, yet there must have been a reason that it was changed for
more contemporary vocabulary such ‘commotion’ and, more recently, ‘hype’.
It’s strange to think that, in perhaps as
soon as 50 years’ time, we will have a new range of words to get to grips with,
and some of our words that we use every day might be forgotten or replaced, but
which ones have sticking power?
Clearly with the invention of the mobile
phone and internet (of which most of us confidently declare “I caaaaan’t live without it!”) there is a
whole new dictionary of words that have become second-nature to the English language.
When phones first developed the texting function, the dual-function keyboard
meant that it took a while to type out a standard message, hence the invention
of shortened words using acronyms, initialism and contractions such as ‘LOL’,
‘G2G’ and ‘coz’ (which are, like, totes uncool now). With the further
improvements in this technology (such as the touch-screen), typing on mobile
phones is merely a matter of *tap tap tap* before a long essay is
synchronically sent to the recipient who awaits an almost immediate reply. In
theory, this means that these words will disappear as there is no potential for
them. Moreover, now that they are so widely used, they have an effect much like
when your mum starts to listen to ‘Daft Punk’ or ‘Eminem’; they lose a lot of
credit and the average age of their user-ship spikes.
Which words will disappear? From trends we
have seen in the past, our swearword vocabulary is surely to, not so much
disappear, but change in terms of what will become acceptable to use. The
context of our future suggests that perhaps the casual use of racist terms such
as ‘n*gger’, or sexist terms such as ‘c*nt’ – which are often referred to as
‘the worst’ swear words – are likely to become diluted with their over-use and
the modernising society, much like religious terms such as ‘damn’ have become more acceptable to use
since the decrease in the church’s influence. Having said this, it is likely to
take a long time for older generations to accept this semantic shift – using
the intensifier ‘bloody’ at the dinner table on Sunday afternoon is likely to
go unnoticed by everyone except granny, sitting in the corner and choking on a
roast potato as she declares, ‘if I said that in my day, I would have got a
slap on the wrist’.
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